ServiceNow and NVIDIA have announced a significant expansion of their partnership, marking a new chapter in enterprise AI adoption.
At its core, this collaboration connects two powerful platforms: ServiceNow's AI Control Tower and NVIDIA's Enterprise AI Factory. Think of it this way: NVIDIA provides the high-performance 'engine room'—the hardware and software tools—for companies to build powerful AI models. ServiceNow, on the other hand, provides the 'control tower' or 'rulebook' that ensures these AI models are used safely, securely, and in compliance with company policies. By integrating them, businesses get a streamlined solution to both create and govern AI at the same time.
This announcement didn't come out of nowhere; it's the result of a journey that began in 2023. First, the two companies started working together on generative AI. Then, in 2024, they focused on 'agentic AI'—smarter AIs that can perform tasks autonomously. By 2025, ServiceNow had launched its AI Control Tower, setting the stage for robust governance. The final piece of the puzzle was NVIDIA's proven ability to deliver the necessary computing power at scale, as shown by its record-breaking data center revenues.
This partnership is strategically more crucial for ServiceNow. While the immediate financial impact on NVIDIA’s massive revenue is small, it solidifies NVIDIA’s ecosystem. For ServiceNow, however, it offers a clear path to growth. By providing a reliable and governed way for large enterprises to adopt AI, ServiceNow can increase its Annual Contract Value (ACV) and potentially see its stock re-evaluated by investors. The market is increasingly looking for companies that not only offer powerful AI tools but also the guardrails to manage them responsibly.
In essence, this move transforms the promise of enterprise AI from experimental pilots into a deployable, scalable, and governed reality. It addresses the critical need for control and certainty that large organizations require before they can fully embrace AI across their operations.
- Agentic AI: AI systems designed to take action and perform tasks autonomously on behalf of a user, going beyond simple responses to actively achieve goals.
- AI Control Tower: A centralized platform by ServiceNow that allows businesses to manage, monitor, and govern all their AI models and agents, ensuring compliance and security.
- Enterprise AI Factory: NVIDIA's end-to-end platform of hardware, software, and tools that enables companies to build, refine, and operate their own custom AI models at scale.