UK retail footfall saw a welcome return to growth in March 2026, rising by 2.4% compared to the same period last year.
This rebound in shopper activity, following a particularly wet and weak February, can be attributed to a combination of three main factors. First, seasonal effects played a significant role. March brought milder and sunnier weather, encouraging more people to visit high streets and shopping centres. Additionally, the Easter holiday period began on April 3rd, falling within the five-week measurement window and providing a late-week boost to shopper numbers.
Second, there was tangible relief for household budgets. At the beginning of April, the energy regulator Ofgem lowered its price cap by about 7%. This translated to an average quarterly saving of around £117 for households, providing a small but immediate boost to disposable income just as the measurement period concluded. This easing of financial pressure likely encouraged more non-essential shopping trips.
Third, a stable monetary policy environment provided a supportive backdrop. The Bank of England decided to hold its key interest rate at 3.75% in mid-March. This decision helped stabilize mortgage rate expectations and prevented any new shocks to consumer confidence leading into the important Easter trading season.
However, it's important to view this positive footfall data in context. Other economic indicators were less optimistic. Business activity surveys (PMI) showed a slowdown in momentum, and consumer confidence actually dipped. This suggests the increase in store visits might be more about 'window shopping' and taking advantage of the better weather, rather than a fundamental surge in consumer spending. The durability of this recovery is therefore uncertain and will heavily depend on upcoming inflation data and official retail sales figures for March.
- Footfall: A measure of the number of people entering a shop or shopping area in a given time. It's a key indicator of retail activity and consumer interest.
- Ofgem: The Office of Gas and Electricity Markets, the energy regulator for Great Britain. It sets a price cap on energy bills to protect consumers.
- PMI (Purchasing Managers' Index): An economic indicator derived from monthly surveys of private sector companies. A reading above 50 indicates expansion, while a reading below 50 indicates contraction.
